2024
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UI/UX Design, Design System
Kapitani: Farm Management App
Designed a comprehensive farm management mobile application that empowers farmers with tools to track crops, manage resources, and increase productivity through intuitive and user-friendly digital tools.
Designed a comprehensive farm management mobile application that empowers farmers with tools to track crops, manage resources, and increase productivity through intuitive and user-friendly digital tools.
Problem Statement
Farmers needed an intuitive digital platform to manage farm activities, resources, and track productivity. Existing solutions lacked simplicity and were often inaccessible for users with limited technical skills.
Objectives
Create a user-friendly interface for farmers with diverse digital experiences.
Enhance key features like inventory management and task tracking.
Integrate data insights and reporting tools to inform better decision-making.
Create a user-friendly interface for farmers with diverse digital experiences.
Enhance key features like inventory management and task tracking.
Integrate data insights and reporting tools to inform better decision-making.
Design Process
Requirement Alignment
Analyzed existing user pain points related to farm management inefficiencies.
User Research and Persona Creation
Developed personas based on user research to guide the design, ensuring the identified personas reflected user needs and behaviours.
Wireframes and Hi-fi Designs
Created lo-fi wireframes for early feedback and moved to hi-fi designs for validation.
UI Design
Built a cohesive design system with adaptable UI elements to ensure consistency across features.
Requirement Alignment
Analyzed existing user pain points related to farm management inefficiencies.
User Research and Persona Creation
Developed personas based on user research to guide the design, ensuring the identified personas reflected user needs and behaviours.
Wireframes and Hi-fi Designs
Created lo-fi wireframes for early feedback and moved to hi-fi designs for validation.
UI Design
Built a cohesive design system with adaptable UI elements to ensure consistency across features.
Key Solutions
Refreshed UI with Brand Revamp
Enhanced the overall look and feel of the app to align with updated brand aesthetics, ensuring visual consistency and an engaging user experience.
Refreshed UI with Brand Revamp
Enhanced the overall look and feel of the app to align with updated brand aesthetics, ensuring visual consistency and an engaging user experience.
Simplified Navigation
Streamlined navigation, focusing on primary user actions to ensure ease of use and minimize friction for farmers.
Simplified Navigation
Streamlined navigation, focusing on primary user actions to ensure ease of use and minimize friction for farmers.
Digital Transformation for Food Safety Compliance
Introduced digital tools to facilitate compliance with food safety standards, improving accuracy and efficiency in meeting regulatory requirements.
Digital Transformation for Food Safety Compliance
Introduced digital tools to facilitate compliance with food safety standards, improving accuracy and efficiency in meeting regulatory requirements.
The Outcome
Scalable Design System
Created a reusable design system to ensure scalability across future iterations and features.
Information Architecture Restructure
Improved the user experience by streamlining information flow through a comprehensive IA redesign.
myGAP Pre-Application Readiness Tracker
Developed a tracker to simplify and prepare farmers for the myGAP certification process, enhancing compliance readiness.
Scalable Design System
Created a reusable design system to ensure scalability across future iterations and features.
Information Architecture Restructure
Improved the user experience by streamlining information flow through a comprehensive IA redesign.
myGAP Pre-Application Readiness Tracker
Developed a tracker to simplify and prepare farmers for the myGAP certification process, enhancing compliance readiness.
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